As anyone who’s worked in tech, knows someone in tech, or has attended a tech-related conference knows, the industry is awash in schwag. The volume and ridiculousness of said schwag varies, depending on what we’re being told the current economic outlook is, but in general: schwagolicious.

(The schwag is particularly useful if you are of dwarven or colossal proportions, since those are the only sizes of one-size-fits-all t-shirts and golf shirts that seem to exist. But I digress…)

As I mentioned once before, I fail to grok why anyone would want more of this stuff. Fortunately, I am apparently not alone.

Enter… Schwaggin’ Wagon. These folks have embarked on a mission to collect unwanted schwag (the hats and t-shirts, anyway), and donate them to charitable causes. Good stuff.

Because really, how many gardening or painting clothes do you really need?

Now, if someone could just explain this concept of “waste not” to the Toronto International Film Festival and SXSW

(Link courtesy of Dan.)

3 Comments on A better idea

  1. As you may or may not know, I work in Advertising/Marketing for one of the big Automotive companies. We produce a lot of schwag. A lot. I used to take samples home until I realized I had boxes full of crap I don’t even want. But people go crazy for this stuff. At Molson Indy a few years back we were handing out Bandanas and it was as if we were handing out money. People love Trinkets and Trash.

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